McDonald’s Videogame: Während Firmen und Organisationen bereits seit langem deren Werbewirkung erkannt haben, ist seit kurzem eine neue Kategorie von Computerspielen entstanden. Die sogenannten “anti-advergames” persiflieren die Machenschaften großer Firmen.
For decades McDonald’s corporation has been heavily criticized for his negative impact on society and envinronment.There are inevitably some glitches in our activity: rainforest destruction, livelhood losses in the third world, desertification, precarization of working conditions, food poisoning and so on…
Denying all these well founded accusations would be impossible so we decided to create an online game to explain to young people that this is the price to pay in order to preserve our lifestyle.
We’ll continue on our way, with our well-known determination.
[via monochrom]